Entries by matchinggifts

How Small Companies Can Get Started with Matching Gifts

Corporate giving is one of the most impactful ways for companies to support charitable causes while engaging employees. While large corporations have long been the primary drivers of matching gift programs, small companies can also tap into this valuable opportunity. Still, for many small businesses, the idea of offering matching gifts may seem daunting, especially […]

The Future of Corporate Philanthropy & Matching Gifts

Corporate philanthropy has always played a vital role in supporting nonprofit organizations and communities. However, in recent years, the landscape of corporate giving has evolved, and businesses are rethinking how they contribute to social causes. One of the most influential shifts has been the rise of matching gifts, a form of corporate giving that allows […]

How Businesses Use Matching Gifts to Attract Gen Z Talent

In today’s competitive job market, businesses are constantly looking for ways to attract top-tier talent, and one strategy that’s gaining momentum is corporate matching gifts. These initiatives, which allow companies to match employee donations to charitable organizations, are a unique and impactful way to engage potential hires. In particular, matching gifts resonate strongly with Gen […]

How to Market Matching Gifts Internally: Tips for Companies

In today’s corporate world, employee engagement and corporate social responsibility are more critical than ever. As a result, many companies offer matching gift programs to amplify their employees’ charitable contributions. But launching a matching gift program is only part of the process. Companies must also effectively market it internally to ensure employees are aware of […]

How Companies Use Matching Gifts to Partner with Nonprofits

In today’s corporate landscape, many companies are increasingly aware of the importance of giving back to the community. One of the most impactful ways businesses can engage in philanthropy is through matching gifts, which allow companies to match employee donations to nonprofit organizations. These partnerships are not only a great way to contribute to causes […]

7 Signs Your Employees Aren’t Engaging with Matching Gifts

In today’s workplace, employee engagement is a vital component of a thriving corporate culture, and one of the best ways to encourage engagement is through corporate social responsibility (CSR) programs. Matching gift programs, in which companies match their employees’ charitable donations, are an excellent way to foster engagement while giving back to the community. However, […]

Measuring the ROI of Your Company’s Matching Gift Program

Corporate matching gift programs are one of the most effective ways for companies to amplify their charitable impact. These programs match employees’ donations to nonprofit organizations, effectively doubling or even tripling the contributions. However, as with any other business initiative, companies need to measure the ROI (or return on investment) of their matching gift program […]

How to Fix 5 Mistakes Companies Make with Matching Gifts

Your company has invested time, effort, and significant budget dollars into creating an employee benefit designed to do good: a matching gift program. This powerful form of corporate social responsibility allows your staff to support the causes they care about most while amplifying their impact through your company’s generosity. It should be a win for […]

Matching Gift Appreciation: How to Show Gratitude to Donors

As a nonprofit, one of the most effective ways to build a loyal and engaged donor base is by expressing appreciation for matching gifts. These gifts, where a company matches a donor’s contribution to your organization, are a key source of additional revenue. However, many nonprofits overlook the crucial step of properly thanking those who […]

Track + Report Matching Gifts: Managing Your Nonprofit’s Program

When it comes to nonprofit fundraising, tracking and reporting matching gifts is essential. In fact, it’s one of the most potent tools in maximizing donations and bolstering your program’s success. Still, many organizations fail to tap into the full potential of matching gifts due to inefficient tracking processes or a lack of awareness around available […]